P477: Every picture tells a story: Retelling the GOB story to the millennial generation

Author: James Zubricky, University of Toledo, USA

Co-Author: Jeanne Zalesky, Pearson Learning, USA

Date: 8/5/14

Time: 11:30 AM11:50 AM

Room: LOH 164

Related Symposium: S41

As professors, we have seen a disappointing trend in our classes: millennial students seem to not be reading their textbooks for a variety of reasons. Part of that may be because students want that instantaneous gratification: in the world of Twitter, Facebook, and Wikipedia, a textbook seems to be out of place in that it doesn’t give that instantaneous feedback (gratification?) that we get from the others. Beginning with Karen Timberlake’s “General, Organic, and Biological Chemistry” 12/e, a series of interactive videos have been developed that have students interact with the e-textbook on a more intimate level. It is through these activities that we can (hopefully) get students more engaged in reading their GOB textbook.

P476: Writing GOB texts to meet learning needs of students

Author: Karen Timberlake, Los Angeles Valley College, USA (emerita)

Co-Author:

Date: 8/5/14

Time: 11:10 AM11:30 AM

Room: LOH 164

Related Symposium: S41

As an author of GOB chemistry textbooks, my challenge has been to develop strategies for student success in the written format. This presentation shows the incorporation of course content for underprepared students into a textbook. Strategies include reviewing basic math for chemistry early in the semester, highlighting key math and core chemistry skills, providing guides to problem solving, analyzing problems, and solving word problems. The writing style uses words and reading level appropriate for students underprepared in language and learning skills. Real-life clinical stories throughout the chapters with clinical applications in questions and problems provide motivation and demonstrate the relevance and need for an understanding of chemistry in medical and health careers.